Category Archives: Internet Marketing

Banner ad style links are all the rage – and enraging

July 19, 2010 – 2:45 pm

Link building makes me smile. It’s an art as well as a science and I’m always being nosey about what people are doing where and the ways in which so many people obfuscate links to users show them to search engines. Increasingly what I;ve been seeing that a banner style ad is becoming the rage.
One [...]

By mercurythread | Also posted in Link Building, Search Engine Optimisation | Comments (1)

Sweet, another SEO in Falkirk

July 9, 2010 – 11:40 am

Quick post – been busy in my new job (more of that next week). Anyway over here there is a wee fell by the name of Scott McLay (I stuck the facebook link in as it made me laugh when I saw the picture – looks like he should be wearing a spock costume from [...]

By mercurythread | Also posted in Blogging, General Daftness, Search Engine Optimisation | Comments (0)

Google homepage background image – Bing style #fail

June 10, 2010 – 8:18 am

So the Google homepage was lauded because it was hugley usable. Removed all superfluous nonsense to allow users to complete what they wanted to do at Google which was search. The white background made Google simple to understand. So I read on Twitter about some horrendous image thing kicking in over at Google; “Google’s turned [...]

By mercurythread | Also posted in Search Engines, google | Comments (0)

Huge arrows on PPC sitelinks in Google

May 28, 2010 – 9:25 am

I’m really starting to hate the PPC testing at Google – they call it usability improvements. There again I can’t blame ‘em for trying to improve the profitability of their products. Today I was searching for a few brands to see about getting some new life insurance. And I see the following when I search [...]

By mercurythread | Also posted in Pay Per Click, Search Engines, google | Comments (2)

Explicit Web Podcast

May 25, 2010 – 2:35 pm

Ok. I love podcasts. I can listen in my bed, on a train or in my car using my itrip and get some views from people who generally I trust but also other stuff. During my recent ramblings into HTML5 and some research I looked on itunes for some pieces to listen to. The coolest [...]

By mercurythread | Also posted in Website Design | Comments (0)

What the Yell are you upto!

January 21, 2010 – 11:29 am

There are some days when I start to hate the ways of the online world, and Colin (who’s used to work with me over the  Equator SEO company and is now working for himself over at Boyd Digital) just posted about the hassles and pains he’s been having with Yell. Basically wasting his time with [...]

By mercurythread | Also posted in Link Building, Search Engines | Comments (0)

Intelligence (Beta) option in Google Analytics

October 28, 2009 – 10:01 am

I’ve just logged into Google Analytics, and found a new option just below the dashboard option listed as Intelligence Beta. Can’t find anything about it on the Google Blog

It would appear to allow the functionality to set trigger points for the website in relation to the traditional Google Analytics metrics and dimensions. It [...]

By mercurythread | Also posted in google, google analytics | Comments (1)

Cost Per Influence (new one on me)

October 1, 2009 – 11:18 am

Over at Ambergreen they did a blog piece on return on investment etc. Nice enough little piec, makes sense, nothing to make me disagree it’s nice (damned by faint praise I know). Anyway towards the end of it they user the term “cost per influence” and I have no idea how on earth you measure [...]

By mercurythread | Also posted in Improving Conversion Rates, Uncategorized | Comments (0)

Moving from SEO to SEM to making money.

August 12, 2009 – 2:27 pm

For a couple of weeks I feel like I need a change. Moving away more and more from concentrating on making money for other people to making money for myself. I enjoy my work whether it be online marketing consultancy here @ Mercury Thread or my full time day job @ Equator (where we have [...]

By mercurythread | Also posted in Blogging, General Daftness | Comments (1)

SEO, Noodles and Financial down Turns

June 8, 2009 – 12:28 pm

As I’ve been off ill for couple of weeks I’ve been trying, mostly unsuccesfully to stay away from my PC. I did vow not to blog whilst at home – something I managed far too well for my own good I’m sure.
So I’ve came back from being sick and MSN has rebranded, almost every client [...]

By mercurythread | Also posted in General Daftness, Search Engine Optimisation | Comments (0)