Category Archives: Internet Marketing

Text Contrast – Website Testing Series

March 25, 2009 – 12:00 pm

It’s such a simple thing but designers are not per se website designers – in the same way that SEO people are not website designers. I can’t use photoshop to save myself but its important that all designers understand the basics of a webpage and having a good contrast between text and background is hugely [...]

By mercurythread | Also posted in Usability, Website Design | Comments (1)

PageRank Vanishing!

March 23, 2009 – 12:23 pm

I think I must be having a bad day today – my toolbar PageRank keeps vanishing! Had minor coronary already this morning thinking that someones site had vanished. 
Have I been cursed or is anyone else getting the same problems?

By mercurythread | Also posted in PageRank | Comments (0)

Checking Alt attributes – Website Testing Series

March 17, 2009 – 5:10 pm

One of the cool things in CSS is the ability to add styles to elements with certain attribute values – so you can style based upon the context of an HTML element. During website testing a useful thing to do is to test and make sure that images, where appropriate, have an alt attribute.
Having a [...]

By mercurythread | Also posted in Search Engine Optimisation, Usability | Comments (5)

Google.com – Any Time, Any Language, Any File

February 16, 2009 – 12:23 pm

I’m not on google.com very often – most of my clients work in google.co.uk as their main traffic driver (as they’re in the UK) but today I was running some tests in google.com and I started to get different lopoking result sets:
 
So the bit in red is the part where I could refine my result [...]

By mercurythread | Also posted in Search Engine Optimisation, google | Comments (0)

LinkedIn Spamming

January 28, 2009 – 4:25 pm

Dear god I cant take it. Sometimes I just wish that SEO’s didnt have to ‘piss in every fountain‘. Sometimes SEO is crass and nasty and kills the entire usefulness of the content. Other times it makes me laugh so hard I fear for my bodily inegrity:
See http://www.linkedin.com/in/anthonybaxter
SEO is mentioned 254 times (19.48% Keyword Density)*
I know [...]

By mercurythread | Also posted in General Daftness, Search Engine Optimisation | Comments (1)

You, Me, Carpark, NOW…

November 4, 2008 – 1:21 pm

Always liked the ring of that phrase. Far better than ‘Hi, how are you?’. Anyway have been running about the web trying to work out WTF Google has been upto recently – results are so screwey its half cock up (think Chris Iwelumo against Norway) and half comedy show (Homer Simpson’s been left in charge [...]

By mercurythread | Also posted in Blogging, Pay Per Click, Search Engine Optimisation, google | Comments (0)

Social Media just got me to buy stuff online

November 3, 2008 – 1:39 pm

And I’m not sure I like it!
God I hate the Internet sometimes. Generally when I’ve just done something I spend all my time advising people against – buying based upon what someone you dont know says. I’ve just ordered some stuff from Graze.com on the basis of what Kieron from here.org.uk wrote in his blog.

By mercurythread | Also posted in Social Media | Comments (0)

Imagine Google being your Affiliate on your Programs

October 20, 2008 – 1:23 pm

There is no point in getting too angry too often. And when it comes to PPC I rarely get angry or feel any other emotion. Everything in PPC can generally be scoped, planned, projected, dissected to within an inch of its ROI driven life. To me personally that makes it a bit dull – its [...]

By mercurythread | Also posted in Pay Per Click, Search Engine Optimisation, google | Comments (2)

Are Paid Links Acceptable

September 17, 2008 – 10:57 am

I’ve been chatting to a company recently about helping them with their SEO efforts – they’re looking to do the content and I’ll be doing the link development. Is an equitable split of work and they’re a reasonably well known brand – leaders within their field – just lacking generic positioning. And as we all [...]

By mercurythread | Also posted in google | Comments (1)

The Great Online Advert Swindle

September 10, 2008 – 12:33 pm

God I’m getting annoyed today – was happy when I got into the office but now I’m angry and getting angrier. And today the object of my impatience and wrath are website adverts. Not the crappy little popups telling me I’m the millionth visitor or that I have spyware and should click on some Windows [...]

By mercurythread | Also posted in Online Media, Website Design | Comments (1)