Moving from SEO to SEM to making money.

For a couple of weeks I feel like I need a change. Moving away more and more from concentrating on making money for other people to making money for myself. I enjoy my work whether it be online marketing consultancy here @ Mercury Thread or my full time day job @ Equator (where we have [...]

SEO, Noodles and Financial down Turns

As I’ve been off ill for couple of weeks I’ve been trying, mostly unsuccesfully to stay away from my PC. I did vow not to blog whilst at home – something I managed far too well for my own good I’m sure.
So I’ve came back from being sick and MSN has rebranded, almost every client [...]

Checking Alt attributes – Website Testing Series

One of the cool things in CSS is the ability to add styles to elements with certain attribute values – so you can style based upon the context of an HTML element. During website testing a useful thing to do is to test and make sure that images, where appropriate, have an alt attribute.
Having a [...]

Imagine Google being your Affiliate on your Programs

There is no point in getting too angry too often. And when it comes to PPC I rarely get angry or feel any other emotion. Everything in PPC can generally be scoped, planned, projected, dissected to within an inch of its ROI driven life. To me personally that makes it a bit dull – its [...]

Are Link Directories any use?

I’m going to test them and see
I’ve always used link directories. They’re quick and cheap ways to get links. But that’s the problem – if they’re cheap, easy and quick that means the links they deliver are usually of really low quality. Unless you’ve got a reasonably old website with a bit of good history, [...]

Does everyone know what Search Engine Optimization is?

I’m just back from my holidays to Greece – it was great thanks for asking. A whole week with no access to a computer, I did come back with some ideas and thoughts of what I could be doing to get better online marketing results for clients so it wasnt all fun and no work.
For [...]

Why does your website not rank in Google?

I’ve just found evidence to prove the main reason behind why so many websites dont rank effectively in Google.

This is probably the truth! Nuff said.

3 sites you should ping to maximise your blog visbility

Years ago, in a dimly lit living room Peter Hoggan started talking to me about blog and ping as a way of increasing website visibility. To be honest it was late, I’d just driven home from the other side of the country and all I wanted to do was get a pint or ten. But [...]

Can Search Engine Optimisation Endanger your Online Business?

Recently there has been a lot of bits and pieces kicking around online about how dangerous Search Engine Optimisation (SEO) can be for online businesses. One of the major stories driving this is that American Express are no longer going to be using Search Engine Optimisation.